A Show about the Entrepreneurial Life

Ayah Bdeir

Founder, littleBits

Ayah BdeirlittleBits is a hardware company that aims to put the power of electronics in everyone’s hands. The company sells electronic modules that snap together with magnets, making them accessible to both adults and children. Ayah earned a degree in computer engineering from the American University in Beirut, Lebanon and has a Masters from the MIT Media Lab. She is also an interactive artist.

Ayah speaks with Jessica about how she built littleBits, from scratch.

Listen to the interview

NPR