A Show about the Entrepreneurial Life

Jennifer Lobo & Donna Rubin

Co-founders, Bikram Yoga NYC

Jessica speaks with the Co-Founders of Bikram Yoga NYC, a chain of “hot” yoga studios that teach the 26 step series developed by Bikram Choudhury in the 1970s. We’ll learn how Donna, a former Broadway performer, and Jennifer, an athlete, came upon Bikram Yoga, and why they felt compelled to start their business, from scratch.

NPR