A Show about the Entrepreneurial Life

Jim Barton

Co-Founder, Tivo

Jim BartonJessica speaks with Jim Barton, co-founder of Tivo, a product that allows users to digitally record television to a hard drive that can be recalled and watched at anytime. Through the invention of the Digital Video Recorder, or DVR, Tivo effectively changed the business model of television, handing over control from the TV executives to consumers.

Jim speaks with Jessica about how he is helping to transform the television landscape, from scratch.

NPR