A Show about the Entrepreneurial Life

Naif Al-Mutawa

Founder, The 99

Naif  Al-MutawaNaif is the creator of The 99, a comic series that features superheroes based on Islamic archetypes. Coming from a background in clinical psychology, Naif earned his PhD and aided war victims with post traumatic stress disorder. Deciding to take a different path, Naif went to business school and developed an idea that would eventually take shape as The 99. These comics, while not overtly alluding to Islam, aim to promote values of tolerance and peace outside of and within the Muslim world.

Jessica speaks to Naif about his process of creating a unique approach to promoting cultural tolerance and understanding, from scratch.